About Shark Tank
The thrill of the spotlight
When we, got the call that we were going to be on Shark Tank India, let’s just say our excitement levels could’ve powered a small city. It’s not every day you get to pitch your business on national television, especially in front of some of the biggest investors in the country.
From the get-go, we knew we wanted to make a splash (pun intended). So, we went all out—customized hankies and socks designed exclusively for the Sharks, we even styled our product on us like we wore socks with no shoes and hankies as belt loops, and, of course, the confidence to back it all up. Did we think we’d walk away with a deal? Oh, absolutely. Did that happen? Well… let’s just say things took an interesting turn.
The Shark Tank experience was nothing short of phenomenal. From the nerve-wracking pre-pitch prep to standing in front of the Sharks and seeing their reactions in real-time—it was a whirlwind of emotions.
Sure, we didn’t get a deal. But the fact that our episode even made it to air? That alone was a massive win! Many brands never see their pitch make the final cut, so we were over the moon when we saw ourselves on screen. And let’s not forget—the Sharks loved our designs. Our quirky, fun products got a big thumbs-up. The concerns? Well, let’s just say they were less about our creativity and more about the business side of things.
What the sharks told us:
Focus on categories that are profitable – Identifying and doubling down on our best-performing products will drive sustainable growth.
Find your differentiation and pivot accordingly – Standing out in the market isn’t just about design; it’s also about smart business moves and financial strategy.
Go for white labeling – Leveraging white-labeling opportunities can open new revenue streams and help scale efficiently.
Details matter – The tiniest tweaks in strategy can have the biggest impact.
As fresh founders in the Shark Tank India arena, these insights were gold. But here’s the thing—our sales and research show there’s a huge market for our products. We’ve built a brand that people love, and that’s not changing anytime soon.
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