>About Indya
Indya is a modern Indian Wear brand that was born out of the thought to re-invent traditional Indian fashion by considering the evolving lifestyle and aesthetics of the new-age woman. Not quite ethnic, and not all-out Western–the brand champions a unique concoction of the two by emphasizing on contemporary silhouettes that are crafted in lush fabrics, and laden with traditional embroideries, and heritage prints and motifs, with breathtaking details to boot. Our clothes are designed bearing in mind the Indian body types, and conceived by a passion to make dressing up a lavish, yet effortless affair
The Company
Since its inception in 2012, High Street Essentials Pvt. Ltd., has emerged as one of India’s leading omnichannel fashion houses. Spearheaded by two powerhouse women–Shivani Poddar & Tanvi Malik, the company has uniquely positioned itself as the 360-degree solution to all urban women’s fashion needs. Besides Indya, HSE owns FabAlley—a rapid fashion western wear brand comprising globally trendy apparel and accessories; and Curve—a Western Wear brand for plus-sized women. All brands have an inimitable style signature and are attuned to the women of today.
Modern & Updated
Indya’s design philosophy is centered on the contemporary global woman who wants her Indian Wear wardrobe to not only be stylish but also affordable, functional, and effortless. Each collection is an ode to our rich Indian culture, and remixed with modern elements injecting every piece with glamour and ease.
Accessible
At the heart of our brand lies a pledge to democratize fashion for young women across the globe. This reflects in our accessible price points and worldwide availability.
Indya is a modern Indian Wear brand that was born out of the thought to re-invent traditional Indian fashion by considering the evolving lifestyle and aesthetics of the new-age woman. Not quite ethnic, and not all-out Western–the brand champions a unique concoction of the two by emphasizing on contemporary silhouettes that are crafted in lush fabrics, and laden with traditional embroideries, and heritage prints and motifs, with breathtaking details to boot. Our clothes are designed bearing in mind the Indian body types, and conceived by a passion to make dressing up a lavish, yet effortless affair
The Company
Since its inception in 2012, High Street Essentials Pvt. Ltd., has emerged as one of India’s leading omnichannel fashion houses. Spearheaded by two powerhouse women–Shivani Poddar & Tanvi Malik, the company has uniquely positioned itself as the 360-degree solution to all urban women’s fashion needs. Besides Indya, HSE owns FabAlley—a rapid fashion western wear brand comprising globally trendy apparel and accessories; and Curve—a Western Wear brand for plus-sized women. All brands have an inimitable style signature and are attuned to the women of today.
Modern & Updated
Indya’s design philosophy is centered on the contemporary global woman who wants her Indian Wear wardrobe to not only be stylish but also affordable, functional, and effortless. Each collection is an ode to our rich Indian culture, and remixed with modern elements injecting every piece with glamour and ease.
Accessible
At the heart of our brand lies a pledge to democratize fashion for young women across the globe. This reflects in our accessible price points and worldwide availability.
Homegrown Pride
We take immense pride in interpreting the indigenous crafts and techniques of India into products with rich soulful details, and generational stories to tell.
Homegrown Pride
We take immense pride in interpreting the indigenous crafts and techniques of India into products with rich soulful details, and generational stories to tell.
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